Creating Business Visibility!

Posts tagged ‘monument signs’

Have Questions? Here Are Answers!

Have you seen our FAQ’s page? Its a great resource on buying, taking care of and setting up graphics for your feather banners, banners, pull up banners, table throws and more! It has  26 short videos on all aspects of sign creation and you can visit it here,

http://www.eventbannersandsigns.com/faq.aspx

FAQ's page

 

What Makes a Good Sign?

Having spent over 30 years making signs I have found it very easy to spot bad signs, but what makes a good sign? Everyone knows a bad sign when they see it, but what works in making a good sign? First off it has to be readable! Too many signs are designed trying to be cool or hip and the fonts used and graphics incorporated make it impossible to read from any distance. Remember you want your sign to tell people exactly what you do and your offer in a very clear manner. To do that lets go over some of the basics.

1.Use easy to read fonts! If a fancy font is part of your logo fine, but for your message use sans serif type as in helvetica, ariel, or any other easy to read font. Don’t use swirly brush script type fonts to tell your message. They are difficult to read quickly. Legibility is king!

Download a Visibility Chart here!

2. Use a contrasting color combination. Black on yellow, red on yellow. Avoid brown on green or any combination that doesn’t give good contrast and remember that just because it looks good on your letterhead doesn’t mean it will make a good sign.

3. Make sure the size of your sign and lettering is readable to your audience. If it needs to be read from the freeway it has to be considerably larger than if it needs to be seen by people walking by.

4. Experts agree that when it comes to signs, less is better. Seven words or fewer, and no more than three elements per sign.

Your sign should quickly and clearly state three important points:

Who you are — your company name and identity

What you do — this section usually highlights your industry or trade, and is given the greatest prominence

How well you do it — a short slogan or company motto might be used in this area

5. Think in pictures. Graphics and pictures are still worth a thousand words! A picture of a mouth–watering cake may make a greater impact on potential customers than any slogans about baking the best cakes in the county.

There you go, some basics to help you communicate your message to your audience to get return on investment! Of course you can always bring your sign needs to us and we will make sure you get an Attention Getter!

Why the Logo From Your Website Won’t Work for Your Banner

We are asked by clients from time to time to get their logo from the their website to use for their banner, sign, retractable banner stand or feather banner. Here is why that doesn’t work.

Quality Signs Make a Difference!

Never underestimate first impressions and the damage a poorly made sign has on your business!

A Car Wrap for Snug

So after wrapping Snug Pet Resorts van they asked us to do a car wrap on their little Kia. Quite a challenge because of all the curves but it turned out great!!


Adding More Truck Graphics!

We just finished applying truck graphics for our client in a rush for a trade show. After the trade show the owner came back for additions to his truck graphics. We added a silhouette of a jumping rope and a logo on the hood of his truck. He now has a real Attention Getter for showcasing his products. Fun Stuff!


Interior Raised Letters

Mission Trails Escrow recently moved their business location and needed to have their reception area sign removed and relocated with them. Here is the finished sign made with 1.5” thick black foam with a brushed aluminum finish. The sign compliments their new location nicely and makes a great first impression for their clientele.


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