Creating Business Visibility!

Posts tagged ‘graphics’

Office Signs

Wade-Howard office sign

Its always a joy to get involved with a company that wants to make their reception area look like a million bucks. We were able to help Wade-Howard with their office signage giving them the professional look and feel they needed to represent their company properly. You don’t get a second chance to make a first impression and this sign is all class.

Office signs involve more than just creating an attractive arrangement of logos and slogans. It is a blending of complex elements such as materials, lighting, placement, typography and size of the sign elements. In addition, it’s an understanding of location, marketplace and demographics. All these elements convey a message to your potential customer, a message that should be in alignment with your marketing brand and message. For Wade-Howard CPA’s we manufactured dimensional brushed aluminum cut out letters. It truly reflects their business and the quality of their work.

A high quality Reception Sign not only guides visitors to the reception area, it’s also the first impression of your organization. And you know what they say about first impressions!

Throw Back Thursday!

A giant inflatable hand!

A giant inflatable hand!

Throw Back Thursday to 1995 and a giant inflatable hand sporting the “New” Seiko watch. All airbrushed by hand including the watch face. Way before giant digital printers came on the scene. Giant custom balloons or inflatables are a great way to get your product seen and noticed. They break through the clutter making your message front and center in people minds, and they’re fun!

Marketing products well takes a lot of creativity. The average American sees over 5,000 advertising messages daily. To make an impact when marketing products, your advertising, event planning & marketing strategies have to incorporate eye-catching techniques that leave an impression that lasts long enough to get consumers into your store to buy.

Not sure if they are allowed in your city? The zoning of inflatable outdoor advertising falls to each individual city. Policies for using inflatables usually fall under the city’s sign ordinance. Oftentimes policies are ambiguous, referring to inflatables as “ambient” balloons or devices, which could apply to either helium or cold-air inflatables.

So how do you find out? Cities now have the ordinances for signs online and with a little research you can chase down the requirements stating what times of year and how long they can be up. You can also call the zoning office or city hall if you can’t easily find them online. Either way giant inflatables are a fantastic way to get your product the “Attention Getting” it needs.

8 Unbelievable Things You Never Knew About Signs

I’m often asked if a sign can really make a difference in sales for a store. The short answer, YES! Next I’m often asked about price, can I get it cheaper? Of course! But the truth is a lot more complex. The Sign Research Foundation has done a lot of tests and found some incredible truths that every business owner should understand. ROI is directly related to the quality, enjoyability to view, legibility, uniqueness, and informational aspects of a sign. The mistake most designers and customers make is looking at sign or building ROI in isolation of the entire customer experience. Revenue per square foot of space is 10 to 25% more for those business’ who deliver an integrated experience from sign to design throughout the store. So what does it all mean? Going cheap on signs may be less in the short term but its costing you money over the life of your business.

Heres an interesting case study to look at.

ROI comparisons

25 Years in the Making!

A huge thank you to you, all our clients, friends and vendors that helped us reach the milestone of 25 years in business. To celebrate we had a big open house with give aways, pictures and fun. A special “Thank you” to San Diego East County Chamber of Commerce and Business 2 Business for coming out and helping us celebrate!

25th anniversary

How to Set Up a Feather Banner

We sell quite a few feather banners or feather flags and they are fairly simple to set up but in case it seems confusing here is a short how to video to help you out. Feather banners or tear drop banners are a great way to brand your event, sell your product, or bring attention to your store. Step by step instructions are below the video.

Still have questions? Just give us a call, 619-441-8901. Want to purchase one? Just click here.

 

Start by opening up the case of your feather flag or tear drop banner.

open feather flag case.png

Next, set up the base for your tear drop or feather flag banner.

set up feather flag base.png

Remove the poles from your carrying case.take out feather flag poles.png

Start by putting the two smallest poles together.

2 smallest poles.png

Insert the poles into the feather flag sleeve.

begin inserting pole into flag sleeve.png

Continue adding poles and inserting into the feather banner sleeve.

continue adding poles and inserting.png

The last and largest pole will have the end that connects to the base of your feather banner and the connection point from the flag to the pole.

last pole piece.png

After all the poles are inserted you will place the pole into the feather flag base and connect the flag to the clip. Viola, you’re done!

connector to loop.png

Changing a Roll Up Banner Stand Banner

Changing the banner in a roll up banner stand or retractable banner stand isn’t difficult but requires some patience. Here’s a quick how to video to take you through the steps. Still doesn’t make sense? Give us a call at 619-441-8901 and we’ll walk you through it.

A Freshly Folded Wrap!

Every business needs customers, vehicle wraps are a great and cost effective way to get your message to prospective new clients. This is a partial wrap we just finished and it looks great and does the job for less than a full wrap would cost. Need ideas on how to get the most from your vehicle graphics? Give us a call!

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