Creating Business Visibility!

Posts tagged ‘advertising’

Throw Back Thursday!

A giant inflatable hand!

A giant inflatable hand!

Throw Back Thursday to 1995 and a giant inflatable hand sporting the “New” Seiko watch. All airbrushed by hand including the watch face. Way before giant digital printers came on the scene. Giant custom balloons or inflatables are a great way to get your product seen and noticed. They break through the clutter making your message front and center in people minds, and they’re fun!

Marketing products well takes a lot of creativity. The average American sees over 5,000 advertising messages daily. To make an impact when marketing products, your advertising, event planning & marketing strategies have to incorporate eye-catching techniques that leave an impression that lasts long enough to get consumers into your store to buy.

Not sure if they are allowed in your city? The zoning of inflatable outdoor advertising falls to each individual city. Policies for using inflatables usually fall under the city’s sign ordinance. Oftentimes policies are ambiguous, referring to inflatables as “ambient” balloons or devices, which could apply to either helium or cold-air inflatables.

So how do you find out? Cities now have the ordinances for signs online and with a little research you can chase down the requirements stating what times of year and how long they can be up. You can also call the zoning office or city hall if you can’t easily find them online. Either way giant inflatables are a fantastic way to get your product the “Attention Getting” it needs.

How to Change a Roll Up Banner Stand

Fixing a banner in a retractable banner stand is fairly simple. If you haven’t fixed a pull up banner before here are a few tips to make it easy. Roll up banners are a great way to advertise your product or service. They can be used for multiple specials by changing the banner, but sometimes the banner accidentally goes back into the banner stand. Don’t fret, fixing your roll up banner is easy when you know how to do it. In this video we show you how to fix your pull up banner stand. We also share step by step instructions to fix your pull up banner in the following paragraphs.

https://youtu.be/d9XWuse2bkE

 

Remove the end caps of your roll up banner stand.

Roll Up Banner Stand.

Remove the end caps from your banner stand.

Remove the cover to your pull up banner.

Remove the cover to your pull up banner stand.

Tape leader to allow you to roll up tension core easier.

Tape leader to allow you to roll up tension core easier.

Wind up the core to load the spring tension.

Wind up the core to load the spring tension in your retractable banner stand.

When at tension install pin to hold core in place.

When at tension install pin to hold core in place.

Attach banner to the leader of your pull up banner stand.

Attach banner to the leader of your pull up banner stand.

Slowly let banner rewind into place.

Slowly let banner rewind into place.

Put end caps back on and your done!

Put end caps back on and your done!

8 Unbelievable Things You Never Knew About Signs

I’m often asked if a sign can really make a difference in sales for a store. The short answer, YES! Next I’m often asked about price, can I get it cheaper? Of course! But the truth is a lot more complex. The Sign Research Foundation has done a lot of tests and found some incredible truths that every business owner should understand. ROI is directly related to the quality, enjoyability to view, legibility, uniqueness, and informational aspects of a sign. The mistake most designers and customers make is looking at sign or building ROI in isolation of the entire customer experience. Revenue per square foot of space is 10 to 25% more for those business’ who deliver an integrated experience from sign to design throughout the store. So what does it all mean? Going cheap on signs may be less in the short term but its costing you money over the life of your business.

Heres an interesting case study to look at.

ROI comparisons

25 Years in the Making!

A huge thank you to you, all our clients, friends and vendors that helped us reach the milestone of 25 years in business. To celebrate we had a big open house with give aways, pictures and fun. A special “Thank you” to San Diego East County Chamber of Commerce and Business 2 Business for coming out and helping us celebrate!

25th anniversary

Wrap for You Too Yummy

A fun partial wrap we did for You Too Yummy as they prepare their store for opening. We wrap more than vans and trucks. Much better than a plain old barricade!

IMG_0590

TBT Giant Balloon!

TBT, we did this 25′ tall Dannon cup around 1995. All hand painted before digital printing was even around! We would have to project and pattern it on a wall then transfer it to the fabric and paint it before was sewn together.

Dannon

Christian Brothers Monument Sign

As a licensed sign contractor we get to make some impressive and attention getting signs for our clients. We recently finished this monument sign for Christian Brothers. It clearly identifies their business and tells prospective clients exactly what they do and how they can be of service. If you need help getting your message seen give us a call!

Attention Getters Design
619-441-8901

 

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