Creating Business Visibility!

Archive for the ‘Dimensional Signs’ Category

Getting Your Sign Permitted

One of the intimidating aspects of getting signage for your business is the sign permitting process. All the requirements and drawings that are needed can feel like your chasing after an uncatchable rabbit. Here is a short video showing some of the process and hopefully can help you get past the feelings of frustration before they happen. Or better still, bring your sign project to us and we’ll take care of the whole thing!

 

Attention Getters Design

attention-getters.com

eventbannersandsigns.com

619-441-8901

Channel Letters and More!

Nainsook Framing + Art is a newly opened framing store and art gallery in La Mesa Village. Nainsook is Hindi for “pleasing to the eye” just like the beautiful building sign and window graphics we did for them. This is an internally lit channel letter sign that conformed to the sign criteria of the shopping center they moved into. We also did window graphics and feather banners to give them maximum visibility.

If you need help figuring out what you can do for your business just let us know, we know sign criteria, sign ordinances and how to make it work to bring in business!

channel-letter

What Makes a Good Sign?

Having spent over 30 years making signs I have found it very easy to spot bad signs, but what makes a good sign? Everyone knows a bad sign when they see it, but what works in making a good sign? First off it has to be readable! Too many signs are designed trying to be cool or hip and the fonts used and graphics incorporated make it impossible to read from any distance. Remember you want your sign to tell people exactly what you do and your offer in a very clear manner. To do that lets go over some of the basics.

1.Use easy to read fonts! If a fancy font is part of your logo fine, but for your message use sans serif type as in helvetica, ariel, or any other easy to read font. Don’t use swirly brush script type fonts to tell your message. They are difficult to read quickly. Legibility is king!

Download a Visibility Chart here!

2. Use a contrasting color combination. Black on yellow, red on yellow. Avoid brown on green or any combination that doesn’t give good contrast and remember that just because it looks good on your letterhead doesn’t mean it will make a good sign.

3. Make sure the size of your sign and lettering is readable to your audience. If it needs to be read from the freeway it has to be considerably larger than if it needs to be seen by people walking by.

4. Experts agree that when it comes to signs, less is better. Seven words or fewer, and no more than three elements per sign.

Your sign should quickly and clearly state three important points:

Who you are — your company name and identity

What you do — this section usually highlights your industry or trade, and is given the greatest prominence

How well you do it — a short slogan or company motto might be used in this area

5. Think in pictures. Graphics and pictures are still worth a thousand words! A picture of a mouth–watering cake may make a greater impact on potential customers than any slogans about baking the best cakes in the county.

There you go, some basics to help you communicate your message to your audience to get return on investment! Of course you can always bring your sign needs to us and we will make sure you get an Attention Getter!

Our Laser in Action!

Our Open House is just a few days away!
You are invited to come check out a demo of our new industrial laser machine, which allows us to expand what we offer to you, our cherished clients.

WHO: The Team at Attention Getters

WHAT: Live demonstration of laser etching, cutting and laser engraving! Have a snack, have a beverage, get a gift!

WHEN:  Drop in either Tuesday, May 19, from 3:00-5:00 p.m. or Thursday, May 21, from 5:00-7:00 p.m.

WHERE: 1537 N. Cuyamaca Street, El Cajon, CA 92020, (619)441-8901

WHY: We would love to see you and show off our latest way for you to get attention!

Our gift to you for this event is a surprise!  Hint: Laser technology is being featured, so it will be cool!   😉

Please RSVP by replying to this email.  We would like to hear how many in your party ASAP so we can order the lobster…I mean the chips.

Hope to see you then!

Click the link to see it in action! https://youtu.be/zRBAbk_x79Q

IMG_6645

The best way to describe how our new laser works is to compare the system to your printer. Using similar technology, we take the images you might normally print to paper, but instead we fire a CO2 laser beam that engraves and cuts your design on a wide variety of materials.  ZAP!  BUZZ!

  • Engraving Materials: Wood, acrylic, plastic, glass, leather, corian, fabric, coated metals, anodized aluminum, certain foods(yup!), ceramics, mylar, pressboard and more!
  • Cutting Materials: Wood, acrylic, plastic, delrin, cloth, leather, melamine, paper, rubber, veneer, cork and more!

Our New Laser Engraver Cutter!

Here is a shot of the delivery of our new baby. It’s a laser engraver, laser etcher, laser cutter…oh yeah! Today, we created a press release for the upcoming Open House/Demo events. They are on Tuesday, 5/19 from 3:00-5:00 PM and Thursday 5/21 from 5:00-7:00 PM. Food and beverage will be provided, maybe some vino on Thursday. If your in the San Diego/El Cajon area come watch, learn and leave with a free gift! Just let us know so we get enough crab. I mean crackers.

Our  new laser engraver cutter being unboxed!

Our new laser engraver cutter being unboxed!

New Signs on our Wall of Fame!

Channel letters

Milholland Channel letters newly installed

Non illuminated channel letters

Non illuminated channel letters

We recently had the opportunity to provide some signs for a few of our business neighbors, Geary Flooring and Miholland Electric. We created printed vinyl graphics and applied them to their doors along with fabricating building signs for their storefronts. The building signs are made from painted aluminum channel letters and installed on a raceway attached to the building. Both companies have a logo box made from aluminum with a digital print applied to the front surface.

These businesses are in the Cuyamaca Commerce Center that has specific sign criteria to keep uniformity in the complex. We were able to design and make sure their signs met the criteria as well as create business visibility that looks attractive. Need help getting your business seen? Give us a call!

Wall of Fame Channel Letters!

We just finished a couple of aluminum channel letter jobs and are adding them to our wall of fame. Thank you to Geary Floors and Milholland Electric! They turned out great and your businesses are much easier to find with your new signs. If you want more business visibility, give us a call!  Or check out our online store here!

Channel letters for Geary Floors

Channel letters for Geary Floors

Channel letters provide great visibility!

Channel letters provide great visibility!

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